Launched in 2016, the founders of Zcash, the Zcash Company, asked ADJY to update and polish the Zcash coin mark and help evolve the identity to differentiate themselves in an increasingly crowded landscape. The result was a clean, elegant brand that lent legitimacy to one of the oldest and most respected coins in the crypto-space.
In addition the updated logo and identity, we launched a new website, established the brand on social media, helped support community forums and added a regular news and blog updates to their site.
As their agency of record, we continued to support the brand with videos, promotional collateral, campaigns on social media, microsites, and event support.
BRAND AND IDENTITY
ART DIRECTION
STRATEGY
DESIGN
WEB DESIGN
MOTION AND VIDEO
ENVIRONMENTAL
DIGITAL